diff --git a/API.md b/API.md
index d069c6a..b9938ca 100644
--- a/API.md
+++ b/API.md
@@ -115,7 +115,9 @@ The url to point the application at.
 
 #### [dest]
 
-Specifies the destination directory to build the app to, defaults to the current working directory.
+Specifies the destination directory to build the app to, defaults to `NATIVEFIER_APPS_DIR` environment variable, or the current working directory if it is not set.
+
+**Tip:** Add `export NATIVEFIER_APPS_DIR=~/Applications/` to your `~/.bashrc` , `~/.zshrc`, or similar file to set the default app destination if none is passed. This lets you run `nativefier example.com` and have it automatically save it to your Applications folder on macOS. 
 
 #### Help
 
diff --git a/src/cli.ts b/src/cli.ts
index 7c34fe5..c5b732f 100755
--- a/src/cli.ts
+++ b/src/cli.ts
@@ -45,7 +45,8 @@ export function initArgs(argv: string[]): yargs.Argv<RawOptions> {
       type: 'string',
     })
     .positional('outputDirectory', {
-      defaultDescription: 'current directory',
+      defaultDescription:
+        'NATIVEFIER_APPS_DIR environment variable, or current directory if not set',
       description: 'the directory to generate the app in',
       normalize: true,
       type: 'string',
@@ -667,6 +668,10 @@ if (require.main === module) {
 
   checkInternet();
 
+  if (!options.out && process.env.NATIVEFIER_APPS_DIR) {
+    options.out = process.env.NATIVEFIER_APPS_DIR;
+  }
+
   buildNativefierApp(options).catch((error) => {
     log.error('Error during build. Run with --verbose for details.', error);
   });