diff --git a/doku/content.tex b/doku/content.tex index 3c5305c..3574dae 100644 --- a/doku/content.tex +++ b/doku/content.tex @@ -3,7 +3,7 @@ \includegraphics[scale=0.55]{pictures/swot.pdf} \subsection{Marktwahlstrategien} \includegraphics[scale=0.55]{pictures/Ansoff.pdf}\\ - \includegraphics[scale=0.55]{pictures/marketingstrategie-1.pdf} + \includegraphics[scale=0.55]{pictures/marketingstrategie-produktmarktmatrix.pdf} \section{Marketing-Ziele} \subsection{Voröknomische Ziele} \subsection{Ökonomische Ziele} diff --git a/doku/pictures/marketingstrategie-produktmarktmatrix.pdf b/doku/pictures/marketingstrategie-produktmarktmatrix.pdf new file mode 100644 index 0000000..68ff935 Binary files /dev/null and b/doku/pictures/marketingstrategie-produktmarktmatrix.pdf differ